Tailored Business Financial ServicesBusiness | Growth | Solutions

Our Services

Fractional / Virtual Chief Financial Officer

Fractional CFO for small to medium sized businesses as well as large corporates. We can also assist with fundraising, mergers and acquisitions, and other intricate financial transactions.
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Business Analysis & Evaluations

Dedicated to business analysis and valuations services, providing in-depth analysis and insights into businesses of various sizes and industries to help business owners make informed decisions.

Working Capital and Cashflow Management

Working capital, cashflow budgeting, planning, and analysis are critical tools to manage the company’s financial health. We help businesses optimise their cashflow and working capital.

Cost Structuring and Saving

Knowing your cost structure is imperative for companies, in particular manufacturing companies. This enables them to determine your product unit cost at and increase profitability.

About Linda Rossouw

Dedicated To Helping Businesses Succeed

“I’m now dedicated to teaching these skills and strategies to SMEs to help them achieve their goals of creating a profitable, sustainable business.”

Business is all about finding ― and realising ― opportunity. To do this, business owners need a good balance of analytical, strategic, negotiation, financial, corporate governance, leadership, and operational skills.

In my various positions as commercial manager, chief operating officer, and managing and financial director at large corporate companies, I learned how spotting trends and motivating a workforce can open closed doors.

Linda Rossouw

20+

Years of Experience

Delighted Clients

Years Experience

%

Satisfaction

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Results Driven

Business Coaching

Business Executive Coaching

Business Executive Coaching

Are you a business owner who has been running your business for 3-5 years? Have you faced challenges in your business and not received any business coaching before? If yes, then we have a solution for you.

Our Business Executive Coaching programme is designed to offer guidance and support to business owners like you on an individual level. Our fortnightly online sessions, each up to 60 minutes, will track your performance, goals, and actions of the previous 2 weeks, and set new ones for the next 2 weeks.

Personalised Executive Coaching

We provide personalised coaching that focuses on your specific business needs, with face-to-face sessions for you and your management or executive team.

Each programme is customised to suit your business, and we offer up to 2 additional extra hours per month, either online or in person, focusing on your team or managers’ development. This programme is especially beneficial for business owners who are looking to step out of their business at some point in the near future.

Advanced Executive Coaching

Our advanced coaching sessions are tailored to meet your business’s specific needs, and our online coaching keeps you accountable and current with your needs.

During each session, we review the previous week’s goals, discuss challenges that you faced, and devise solutions to assist you going forward. We also celebrate the wins from the previous week and look at how you are tracking towards your long-term and short-term goals. We understand the making of changes to ensure your business’s success.

Financial Expertise

Financial Expertise at your fingertips

Fractional CFO services offer businesses part-time access to expert financial consulting. Fractional CFOs collaborate with companies to devise financial strategies, prepare budgets, scrutinize financial data, and offer financial guidance. They can also aid with fundraising, mergers and acquisitions, and other intricate financial transactions.

The primary advantage of employing fractional CFO services is that businesses can benefit from top-level financial expertise without the expense of hiring a full-time CFO. Fractional CFOs can operate with businesses on a project-by-project basis, providing strategic guidance and financial analysis as required. They can also work with businesses on a regular basis, providing ongoing financial assistance and advice.

Having access to financial expertise is crucial for a company’s success in today’s competitive business environment. Our Fractional CFO services enable our clients to leverage the proficiency of seasoned financial professionals without committing to the cost of a full-time CFO.

Financial Strategy and Planning

Financial Strategy and Planning is one of the most important functions that a Fractional CFO can undertake. This involves developing and implementing a long-term financial strategy for the business, including creating budgets, forecasting financial performance, identifying financial risks and opportunities, and developing financial metrics to measure success. Working closely with the CEO and other senior leaders, we ensure that the financial strategy aligns with the overall business strategy.

Reporting and Analysis

Another crucial function is Financial Reporting and Analysis. We provide accurate and timely financial reports and analysis to the business, including preparing financial statements, analysing financial data, and providing insights and recommendations based on the analysis. By providing relevant, reliable, and timely financial information, we help the business make informed decisions.

Cash Management

Cash Management is also a vital function that we undertake as Fractional CFOs. We are responsible for monitoring and forecasting cash flow, developing cash management strategies, and identifying opportunities to optimise cash flow. We work closely with the business’s finance team to manage cash effectively and ensure that the business has the necessary funds to operate and grow.

Financial Operations and Controls

Finally, Financial Operations and Controls is a critical function that I establish and maintain. I develop and implement accounting policies and procedures, manage the accounting team, and oversee the financial reporting process to ensure the accuracy and integrity of financial data. I also ensure that the business complies with financial regulations and standards and provide guidance on financial

Satisfied Clients

What Our Clients Say

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Having worked as a Group Cost Accountant under Linda’s leadership, I was continuously amazed by her ability to harness the skills and knowledge of diverse individuals. Thank you for the impact you made in my personal growth and career, recognizing my strengths, helping me grow in areas which needed development, and encouraging me to accomplish more.

5
Lindelani Mugogovhali
Group Cost Accountant
Aveng Trident Steel
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The value I received from Linda in the analysis of the business finances, general performance and alignment positioning in the various business sectors was invaluable in ensuring optimal decision making and performance opportunity. This ultimately led to the business being prepared for sale as a consistent performer.

5
Donavyn Fourie
Group Chief Operating Officer
Geo Stott

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